Próximos eventos

Hyun, a Mentor in SCORE, will bring over eight years of proven sales experience across multiple industries. Her career has been defined not only by consistently producing strong sales results but also by developing and mentoring high-performing teams. In fact, two of Hyun’s team members earned Rookie of the Year honors under her leadership, and she’s helped many others significantly boost their income by mastering prospecting and sales skills. This Sales Essentials course distills the core elements every sales professional must master to succeed. SCORE will focus on three critical areas that, when executed well, cover approximately 80% of the daily sales challenges. Price: $10.00. A SCORE webinar.

In this Marketing workshop, SCORE will start by helping you identify your target market. These are your best potential customers, and knowing them helps you create a better product or service. It also makes all your promotional efforts more focused and effective. SCORE will show you how to finalize the design of your product or service and make sure it’s right for your target market. Then, they will guide you through creating a value proposition that perfectly captures the unique value your product or service brings to your customers. Next, you have to build your marketing message. That’s the information for your brochures, websites and anything else you use to sell your product or service. SCORE will also review various promotional methods and assist you in drafting a promotional plan tailored to your business. This workshop focuses on hands-on exercises to help you create a target market, value proposition and promotion plan for your business. SCORE’s Small Business Essentials Workshops prepare individuals to make the right decisions and create actionable plans when starting a small business. Whether you are starting a business on your own (one-person business) or a business with employees, SCORE has the right set of workshops to help you succeed. Price: $10.00. A SCORE webinar.

See how Email Marketing can help your business and nonprofit. In this live workshop, SCORE will take a look at Email Marketing and how it can work for you. During the live session, there will be time for Q&A. Parking and directions: Please park on the 3rd floor of the parking structure. Walk towards the Kavli Theatre entrance and across the plaza towards the Box Office. Make a left down the corridor to the Oak and Park Room. Address: City of Thousand Oaks, 2100 E Thousand Oaks Blvd, Thousand Oaks, CA 91362. This event is sponsored by the City of Thousand Oaks. An in-person SCORE event.

This workshop will help you, the small business owner, develop a digital marketing strategy, along with determining the specific tools you’ll use to make that strategy successful. Topics covered in this workshop include what digital marketing is, what a Digital Marketing website is, what makes a great website, Search Engine Optimization, the use of Video throughout the digital marketing spectrum, paid advertising, email marketing, content development, and the effective use of blogs. When you leave this workshop, you’ll have a much better idea of how to build awareness of your product or services among your customers and potential customers. That will increase their interest in what you are selling, moving them to inquire more. Finally, converting them to paying customers is the ultimate goal of this strategy so that you sell more of your products and services, and drive your business forward! Price: $10.00. A SCORE webinar.

The time has come when we need to be “portfolio people” who think of vocations, not just in terms of a single defined job or occupation, but more as a holistic body of work. In this workshop, SCORE will discuss what it takes to create a career and life portfolio and then how to live it! The topics covered are managing your career more by intention rather than by circumstance, recognizing and responding to changes in career priorities in different stages of your life, making the most of realizations – such as reaching your career peak or grasping that life is finite, with time being a very precious commodity and overcoming fears associated with going after your dreams. Price: $10.00. A SCORE webinar.

Whether you’re launching your first online store or refining a long-established one, your digital storefront holds immense potential as a revenue stream. But having an online store is only the first step. The real challenge? Attracting the right customers and converting visits into sales. That’s where digital marketing becomes your most powerful ally. Marketing channels like Google Ads are an essential tool for anyone selling their products online. In this live webinar, SCORE will guide you through the essentials to make your e-commerce store a success. Price: $10.00. A SCORE webinar.

Are you an aspiring or established business owner looking to get started with QuickBooks? Are you trying to figure out what you’re doing but keep getting lost? Do you like bagels? Well, then this workshop is for you! Who You Are: Although anyone interested in QuickBooks is welcome to take this workshop, it is designed for aspiring and established business owners looking to learn the basics. What to Have When You Sign onto Zoom: You will need your laptop and possibly a power cable. We will be performing exercises together using a sample QuickBooks Online data file. What You Will Learn: In this SCORE workshop, you will learn how to use QuickBooks Online to record your daily business transactions. (No QuickBooks signup required!) Price: $10.00. A SCORE webinar.

SCORE KC’s Business Law and Related Tax Topics for Emerging Businesses webinar will help you decide when and how to utilize legal advice, such as forming your business, operating your business, growing your business, addressing related business law issues, and understanding related tax law issues. Price: $10.00. A SCORE webinar.

Working for yourself is fantastic, provided you know how to make it work. If you’ve ever felt like you’ve got a great idea or are good at your craft yet don’t know exactly what you’re doing in running a business, you’re not alone. In this session, you’ll learn the basics of what you need to know to set yourself up for success, including mindset and motivation, policies and procedures, branding and promotions and more. Whether you’re looking to make the jump, are just starting or needing a kickstart, and whether you call it freelancing, consulting, solopreneurship or the like, this session will give you the tools you need to rock the self-employed life. A SCORE webinar.

Diseñado para mostrarte cómo empezar a aplicar la IA en tu marketing diario sin necesidad de ser un experto técnico.
La inteligencia artificial está transformando la forma en que las empresas entienden, planifican y ejecutan su marketing. Pero lejos de ser algo complejo o exclusivo para grandes marcas, hoy es una herramienta accesible que puede ayudarte a ahorrar tiempo, tomar mejores decisiones y obtener más resultados. Por eso, Benchmark Email trae este webinar práctico y claro, diseñado para mostrarte cómo empezar a aplicar la IA en tu marketing diario sin necesidad de ser un experto técnico. Los participantes se llevarán una hoja de ruta práctica para incorporar la inteligencia artificial en su proceso de marketing: desde la planificación y la generación de contenido, hasta el análisis y la optimización de resultados. Entenderán cómo la IA puede integrarse fácilmente en sus herramientas actuales (como Benchmark Email) para impulsar la productividad y mejorar la conexión con sus clientes. Un seminario web de Centro SBDC.

Is your business generating enough leads to meet your revenue requirements? Do you have an organized and automated method for capturing leads? If not, then join SCORE for a workshop on generating leads for your business. Using marketing techniques that are centuries old, combined with today’s tools, you can generate leads, track them, and monitor your success cost-effectively. Leads are the lifeblood of every business, profit or otherwise. You can even integrate traditional media with digital methods for a highly effective lead generation process. You will also learn highly effective long-term customer or client retention processes. Price: $10.00. A SCORE webinar.

As Los Angeles gears up to host the 2028 Olympic and Paralympic Games, the 2026 World Cup, and a wave of other major sporting events, now is the time for small businesses to prepare for unprecedented opportunities. Join the Los Angeles Regional SBDC Network for an informative webinar featuring key updates on the upcoming LA Games and the business opportunities that will accompany them. This session will include updates from Erikk Aldridge, Vice President of Impact at LA28, regarding the Games and procurement opportunities. You’ll also hear from the Samona Caldwell, Director of Business Connect at the Los Angeles Sports and Entertainment Commission, who will share FIFA World Cup updates, as well as some common challenges that small businesses can resolve now to position themselves for success. Don’t miss this chance to get your business game-ready for the world stage. An Los Angeles Regional SBDC Network webinar.

Discover the power of social media to unlock new customer bases, expand your online presence and drive unprecedented growth. Learn how to boost your follower count, enhance engagement through likes, shares, comments and retweets. This workshop will cover essential guidelines, effective strategies, optimal approaches and balanced insights to achieve synergy with SEO. Price: $10.00. A SCORE webinar.

Knowing how to use Facebook can change your business overnight by driving customers to your website and business. Attracting more customers will result in increased sales in this highly competitive business environment. And more sales mean more profits for you!! Attendees to this workshop will learn the following key features about Facebook: how people see and react to content on Facebook, the connection between Facebook pages and profiles, Facebook content strategies and other best practices and understand the basics of Facebook advertising. Price: $10.00. A SCORE webinar.

Artificial Intelligence (AI) is a powerful technology that can help simplify business tasks and create new opportunities for small businesses and entrepreneurs; however, understanding how to utilize it may seem out of reach. Developed in collaboration with Google experts, this workshop will introduce the fundamentals of AI and demonstrate how Google’s AI-powered tools can help small businesses operate more efficiently, improve customer experiences and drive growth. Price: $10.00. A SCORE webinar.

Join Brande Stitt, Program Director for the Women’s Business Center, as she walks through where entrepreneurs get their money. Learn what types of businesses are launched, and how they were funded. You will learn to ask yourself these important questions, how much money do I need, what type of business do I have and what type of capital is most appropriate. You will learn how to prepare to raise debt (borrow money) or equity capital (give up a share of your business.) Brande Stitt currently serves as Program Director for the Women’s Business Center in Fairway, Kansas. The WBC helps develop, mentor and fund women-led businesses. She previously served as the Network Builder for KCSourceLink and Director of Small Business & Entrepreneurship for the Greater Kansas City Chamber of Commerce. Brande received her Bachelor of Arts in psychology from Drury University in Springfield, Mo., and a Master of Education in community/agency counseling from the University of Missouri-Columbia. Please connect at least 5 minutes in advance to ensure you have a stable connection. The webinar begins promptly at 10:00 AM CT/ 9AM MT/ 8AM PT and concludes by 12:00 PM CT/ 11AM MT/ 10AM PT. Price: $10.00. A SCORE webinar.

Poor hiring practices can be costly, with some estimates suggesting bad hires can cost up to 24 times their base compensation. CEA’s hiring system helps businesses and HR professionals avoid these expensive mistakes by streamlining the process. You’ll learn how to craft effective job ads, find the right candidates and navigate the key hiring steps from application to the first day on the job. Additionally, you’ll gain access to tools for creating legally defensible interview questions and managing on-the-job training for better hiring outcomes. A Workforce Development Board of Ventura County and California Employers Association virtual training.

Join SCORE and other entrepreneurs in this hands-on workshop where you will write your “Unique Value Statement” for your new product or service. This is a concise description of your product or service that explains the unique value it provides to your customers. As part of the workshop, participants will receive real-time feedback from a SCORE mentor to help them fine-tune their Value Statement. In the second part of the workshop, you will use the “Lean Canvas” to begin the process of turning your product/service into a business. In this interactive session, you use the canvas to help guide you in expanding the information in the Unique Value Statement by capturing key ideas, concepts and strategies about your business in the canvas. This creates a basic framework that you can use to complete YOUR full, detailed business plan. Have paper, a pencil, or a pen ready, as the goal of this workshop is for all participants to leave with a draft of their “Unique Value Statement” and “Lean Canvas.” Price: $10.00. A SCORE webinar.

In today’s world, technology is an integral part of every industry, whether we understand it or not. “Tech Is For Everyone” is a course designed to equip you with the knowledge you need to succeed in modern business, no matter where you’re starting from. Join this informative and valuable one-hour seminar to learn the basics about websites, networks, file storage and sharing, hardware, software, and managing employee access. Price: $10.00. A SCORE webinar.

This workshop is designed to equip you, the business owner, with the financial skills and knowledge needed to perform key tasks, such as determining the accurate amount of funding you’ll need to start your business. You will also learn how to project your future financial results realistically, including forecasting sales for a new business, understanding your cost of goods sold and gross margin, projecting your operating expenses, calculating your net income, and planning your cash flow successfully. This workshop features a dedicated section on creating financial statements for service-based businesses. Proper management of finances is crucial to any business’s success, and a special set of skills is needed to understand and create these critical financial statements. This workshop is suitable for everyone, whether you are starting a new business or need to update your skills. This is an interactive workshop. SCORE encourages participation from all attendees — so bring your questions along! Price: $10.00. A SCORE webinar.

You’ve developed a wonderful new product or service and understand the costs, but how should you price it? This workshop is part of SCORE’s Small Business Essentials series. SCORE will start by reviewing different distribution and channel strategies and help you choose the method that best gets your product or service in front of your satisfied customers. The rest of the workshop focuses on pricing and will begin by covering some basic pricing concepts. Then SCORE will review a detailed process to help you determine the price of your product. Since pricing a service differs from pricing a product, there will be a special section that covers the separate process for pricing your services. Price: $10.00. A SCORE webinar.