This session will focus on Journey #2 Strategic Marketing. In this webinar you will explore specific planning techniques, strategies and tactics to make your business stand out in a sea of competition. This journey will help you to: Analyze customer needs and design the customer experience process; Develop a marketing plan with budget; and Identify and analyze the competition and mitigation strategies. A SBA Ascent webinar.
Journey #2 Strategic Marketing
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- June 29, 2022 9:00 am - June 29, 2022 10:00 am
Join the Massachusetts District Office of the SBA and the Massachusetts LGBT Chamber of Commerce for a conversation in celebration of LGBT owned businesses. Resource partners and business owners will share their tips for success. An SBA webinar.
- June 30, 2022 10:00 am - June 30, 2022 11:00 am
In celebration of Pride, the U.S. Small Business Administration will host a live webinar panel with Larry Webb, District Director, SBA’s Washington Metropolitan Area District Office; Justin Nelson, Co-founder and President, National LGBT Chamber of Commerce; and small business owner Rachel Kalenberg of Pizza Carrello in Gillette, Wyoming. The discussion will focus on financial wellness and the importance of equity and opportunity to help uplift and support LGBTQI+-owned small businesses across the country. The panel will also discuss SBA initiatives and resources that support small business, LGBTQI+ entrepreneurs seeking to launch, and help for existing LGBTQI+-owned small businesses as they pivot and grow in a post-COVID world, a priority of the Biden-Harris Administration and SBA Administrator Isabella Casillas Guzman. An SBA webinar.
- June 30, 2022 12:00 pm - June 30, 2022 1:00 pm
If you have a dedication to solving complex problems and pursuing positive change across the globe then join SCORE Santa Barbara to learn about opportunities to share business knowledge and skills with your local community. Go for a lunch conversation, in which they will discuss their careers and how you can affect change no matter the professional path you have chosen. SCORE will talk about how to view leadership, how best to have an impact, and how the SCORE’s mission can help guide your professional lives. This is a hybrid where you can either attend virtually or in person. A Santa Barbara County SCORE webinar.