Digital Advertising: An Introduction
Ready to grow your small or medium business but not sure where to begin with advertising? In this live session hosted by SCORE, Andrew Barrow—Founder and President of Revenue Arc—will cover the essentials of paid marketing, from identifying the best platforms to setting an effective budget. You’ll learn to target the right audiences, craft compelling ads and track performance without wasting time or money. Whether new to the ad world or looking to brush up on the basics, this webinar will give you the tools and confidence to launch successful campaigns. A SCORE webinar.
Optimizing Your Elevator Story for Increased Sales
Thousands of times in your career, as a small business owner you’re given an opportunity to answer the question “So, what do you do?” This webinar is giving you an opportunity to sharpen your answer. In those moments, you can generate real interest, find a referral partner or maybe just make a new friend. In a master class called “How You Can Make Your Sale and Lose Your Sale in Just 30 Seconds!” you will learn 8 things guaranteed to improve your elevator stories, three awesome elevator story templates and four ways to get off to a fast start. The thing to remember, whether you are able to attend or not, is that there is no such thing as the perfect pitch, just a perfect pitcher. Come experience how you can make or lose a sale in just 30 seconds. A SCORE webinar.
