Business Credit is the simplest but most misunderstood aspect of a company’s success. However, in today’s competitive business landscape, it is more important than ever for entrepreneurs to establish and maintain a strong business credit profile. Doing so unlocks a world of financing opportunities and provides the foundation for expansion and growth. Additionally, a solid business credit profile can help you qualify for loans, credit lines and better financing terms without relying on personal credit. At the end of the day, building business credit is about setting your business up for long-term success. By taking the time to establish and nurture your business credit profile, you can position your business for growth, sustainability and profitability for many years to come. There is no time like NOW to start building a robust Business Credit Profile and change the entire trajectory of your company! If you truly want to unlock funding products and opportunities that most entrepreneurs dream of doing, don’t miss this webinar! A SCORE webinar.
Join SCORE for a webinar on a new, grant-funded Regional Export Training and Assistance Program (RETAP). This free webinar will introduce you to RETAP, to the many organizations supporting it and to the entirely cost-free services it offers to new and early-stage exporters. Attendees will have the opportunity to sign up for the program. Don’t miss this chance to enhance your export knowledge, connect with industry experts and get customized NO-COST support to help you start and expand your export activity. A SCORE webinar.
It used to take 7 touches to close a sale. Now that number has gone up to 16. How can your team find different ways to engage in effective sales conversations to win more customers? The answer is StorySelling. If you’re not familiar with this term, you’re not the only one. Mellissa Tong coined this term to illustrate the difference between storytelling and storyselling. Storyselling is to storysell your products/services/ideas through storytelling to inspire action, whether that is to increase market share, build awareness, or drive sales. We all know that it takes your customers to like and trust you before they buy from you, and there is no faster way to inspire actions than storytelling. A SCORE webinar.
Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don’t yet pay off, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts. A SCORE webinar.
This webinar will include a brief overview of MySBA certification benefits, basic eligibility criteria, steps to prepare for the application (i.e., account creation/login, SAM registration, document checklist), and the application’s walk-through. See if your business qualifies for certification and learn how to apply. An SBA webinar.
You'll learn to understand what your customers are looking for and how to use that to attract, win, and retain the most valuable customers for your business. Learn about customer pain points and motivation; pricing; sales forecasting and how to promote and advertise your business through free and paid media and sales promotion. Price: Free. Address: Moorpark City Hall, 323 Science Dr., Moorpark, CA 93021. An IN-PERSON City of Moorpark and SCORE event.
January 22, 2026 08:00 AM
This is the FREE Introductory Session for a new Webinar.** (Checkout Relationship Marketing 102 - SCORE'S comprehensive webinar which is the follow-up.) Marketing today isn’t about chasing sales. It’s about building trust over time. In this introductory session, you’ll learn what relationship marketing really is and why it’s the foundation of sustainable business growth. SCORE will explore the key channels that support long-term customer relationships including email, text messaging, social media, websites, reviews, loyalty programs and lead magnets and how they work together to create a cohesive customer experience. You’ll leave with a clear understanding of how consistent connection drives repeat business, referrals and social proof, plus a preview of how modern tools and AI can make relationship marketing easier to manage, even for small teams. Price: Free. A SCORE webinar.
January 22, 2026 09:00 AM
Artificial Intelligence (AI) can make you a more efficient marketer. Learn to use ChatGPT (AI) for marketing your small business, starting with your own information for: condensing/expanding messages: ChatGPT assists in summarizing complex ideas for social media/email, and elaborating on brief concepts for blogs/newsletters/presentations, understanding consumer problems: by analyzing vast online data, ChatGPT aids in consumer research, identifying sentiments/preferences, and simulating customer interactions, filling Branding Gaps: ChatGPT helps you strengthen your branding by ensuring consistency in tone/messaging, suggesting refinements, and generating ideas for unique selling propositions, technical Quick Reference: ChatGPT provides step-by-step instructions for technical tasks, eliminating barriers to technical competency and social Media Post Generation: ChatGPT can automate social media post creation, streamlining marketing efforts for solopreneurs and small businesses. Price: $10.00. A SCORE webinar.
January 23, 2026 09:30 AM
A great Instagram feed reinforces your brand, supports your marketing message, helps you engage directly and sincerely with your customers and attracts new, loyal followers! Are you ready to “Level Up” your Instagram for your business? This isn't about getting a huge number of followers (though that *could* be a result of the effort you put in). Rather, it’s about making sure your *brand* is consistent, that the *message* you’re putting out there on Instagram reinforces your brand and that the *time* you spend on social media marketing is well-used. By the time SCORE finishes, you’ll have better tools for making a powerful first impression with Instagram for your business! Price: $10.00. A SCORE webinar.
January 29, 2026 10:00 AM
Are you interested in starting a business? If you are please join the Small Business Administration (SBA) Los Angeles District Office for a virtual workshop to learn about SBA's 10 Step Guide on How to Start a Business. This virtual workshop targeted to new entrepreneurs, covers topics from creating a business plan, finding capital, registering your business, getting necessary permits and/or licenses and getting a business bank account. This is a great opportunity to get any questions you may have answered and find out about the multiple resources available to help you. This webinar will be held online via Microsoft Teams. Please register to obtain the login information. Please note, if you are planning to use a mobile device or tablet to access this webinar, you must first download the Teams app to your device. SBA programs and services are extended to the public on a nondiscriminatory basis. For reasonable accommodation request please send an email to lado@sba.gov at least 7 days in advance. Price: Free. An SBA webinar.
January 19, 2026 10:00 AM
Are you interested in starting a business? If you are please join the Small Business Administration (SBA) Los Angeles District Office for a virtual workshop to learn about SBA's 10 Step Guide on How to Start a Business. This virtual workshop targeted to new entrepreneurs, covers topics from creating a business plan, finding capital, registering your business, getting necessary permits and/or licenses and getting a business bank account. This is a great opportunity to get any questions you may have answered and find out about the multiple resources available to help you. This webinar will be held online via Microsoft Teams. Please register to obtain the login information. Please note, if you are planning to use a mobile device or tablet to access this webinar, you must first download the Teams app to your device. SBA programs and services are extended to the public on a nondiscriminatory basis. For reasonable accommodation request please send an email to lado@sba.gov at least 7 days in advance. Price: Free. An SBA webinar.
January 26, 2026 10:00 AM
Today’s managers are tomorrow’s leaders, and preparing them is critical for your organization’s success. With baby boomers retiring and leadership gaps widening, developing strong managers is more urgent than ever. This training equips new managers with essential tools to confidently influence team performance and engagement. By building a strong foundation, managers will be empowered to motivate, lead, and communicate effectively, driving success for themselves and their teams. This virtual event will be hosted live. Be sure to bring your questions and register now to reserve your spot! Price: FREE A Workforce Development Board and California Employers Association webinar.
February 10, 2026 12:00 PM
Do you feel your taxes are too high? Will taxes be higher in the future? Join SCORE to discuss how to keep more of your hard-earned money in your pocket while providing more benefits for yourself, your family and your employees. SCORE will cover various strategies for business owners to reduce taxes now and in the future, better options for the Cal-Savers Retirement Savings Mandate and how to prepare for proposed future CA payroll tax increases with CA Assembly Bill 567. Please note: this webinar will not be recorded. Attendance is required. A SCORE webinar.
February 11, 2025
12:00 PM