One of the first decisions an entrepreneur must make is about how best to structure his or her business. It is also arguably one of the most important decisions, as the structure they choose will have legal and tax implications. A variety of options is available. The following gives brief descriptions of several, one ofRead more
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Reports of workplace harassment have dominated the news recently but despite that high-profile publicity, many employers may still be short on specifics of what constitutes harassment or how to create an effective policy to keep workplace harassment from happening in their business. “Workplace harassment” is defined as any unwelcome verbal or physical conduct based onRead more
It seems that new terminology finds its way into our lexicons almost constantly. One of the terms to make a recent appearance is “block chain technology.” Since its introduction, the name has morphed into a single word: Blockchain. Blockchain is a digital/decentralized/distributed ledger technology, referred to as DLT, which records transactions in an encrypted fashionRead more
In 2017, a Gallup poll found that four U.S. employees out of 10 do some work from home, and the number of employees who are full-time remote employees is growing. Without constant contact, mentoring and engaging remote employees can prove even more challenging than mentoring and engaging those employees with whom you interact throughout everyRead more
Choosing a qualified tax advisor can be a challenge for businesses as well as the individuals who operate them. It’s important to understand that not everyone who prepares taxes is qualified to offer advice. It may be tempting to simply stop into your local office of a big national tax preparation chain in your searchRead more
AIDA is a proven marketing concept that helps refine all advertising and messaging so that it hits your target market and motivates them to take action to buy your product. If you aren’t using AIDA, you are probably losing leads and not closing deals. AIDA is based on 4 steps buyers need to take: Attention—otherwiseRead more
When it comes to running a business, maintaining steady sales is key. But selling is harder than most people think, and sales often take longer than you expect. Here are some lessons from the trenches: Know who you are talking to. You can give a great sales presentation or demonstration, but if you aren’t inRead more
You have an idea. You believe your idea is marketable and you’ve decided to expand your idea into a business. Great! Here are 10 steps to help you start your own business. It will guide you through the planning, key financial decisions and legal activities you’ll need to negotiate to get your new venture offRead more
We’ve all heard about high-profile security breaches, from the Equifax data breach of 2017 to the Stuxnet virus. But small businesses are also at risk. Here are several security recommendations to protect yourself and your customers from cyberthreats. Use antivirus and antispyware software. Make sure each of your business’s computers is equipped with antivirus softwareRead more
The good news is unemployment is at near-record lows. But with that comes the challenge of finding and hiring qualified employees. Businesses of all sizes are facing the same challenge, but small businesses competing for workers need to be strategic in order to compete with larger businesses offering higher salaries and more lavish benefits. HereRead more
