{"id":5810,"date":"2021-09-28T09:00:33","date_gmt":"2021-09-28T16:00:33","guid":{"rendered":"http:\/\/edcollaborative.com\/?p=5810"},"modified":"2025-07-24T22:34:52","modified_gmt":"2025-07-25T05:34:52","slug":"advertising-for-small-businesses","status":"publish","type":"post","link":"https:\/\/edcollaborative.com\/es\/blog\/advertising-for-small-businesses\/","title":{"rendered":"Cinco formas de impulsar la publicidad para peque\u00f1as empresas"},"content":{"rendered":"

Hay algunas cosas que los due\u00f1os de negocios deben hacer que no son negociables y eso incluye la publicidad. La publicidad de todo tipo es la forma m\u00e1s sencilla de atraer m\u00e1s clientes, especialmente si est\u00e1 dise\u00f1ada y organizada de forma eficaz. Atraer consumidores puede ser una lucha para cualquier nuevo emprendedor, especialmente si su negocio es nuevo. Muchos emprendedores tienen miedo de promocionar su negocio porque temen que promocionar su marca ahuyente a otros. Sin embargo, con las t\u00e1cticas adecuadas, puede publicitar con \u00e9xito su peque\u00f1a y creciente empresa. Echa un vistazo a estos consejos de tu\u00a0consultor de negocios en el condado de Ventura, CA<\/a>.<\/p>\n

Publicidad para peque\u00f1as empresas<\/strong><\/h2>\n
    \n
  1. \n

    Desarrollar la p\u00e1gina de destino<\/strong><\/h3>\n

    Las p\u00e1ginas de destino est\u00e1n dise\u00f1adas para convertir clientes potenciales. Permiten una tasa de conversi\u00f3n normalmente alta y est\u00e1n dise\u00f1ados para proporcionar toda la informaci\u00f3n que un cliente necesita para ver por qu\u00e9 su empresa es el recurso adecuado para \u00e9l. Por lo tanto, aseg\u00farese de que sus p\u00e1ginas de destino sean buscables, tengan botones de llamado a la acci\u00f3n en los que se pueda hacer clic y testimonios que humanicen su marca.<\/p>\n<\/li>\n

  2. \n

    Organizar un evento<\/strong><\/h3>\n

    \u00bfCu\u00e1l puede ser una mejor manera de hacer que la gente cruce las puertas de su negocio que organizar un evento? Es una de las formas m\u00e1s f\u00e1ciles de conectarse con otras empresas, dar a conocer su nombre en la comunidad local y aumentar las ventas. Si no es posible realizar un evento f\u00edsico en este momento, a\u00fan puede organizar un evento en l\u00ednea, como seminarios web. Tambi\u00e9n puedes fomentar la participaci\u00f3n ofreciendo incentivos y descuentos a quienes asistan al evento.<\/p>\n<\/li>\n

  3. \n

    Aprovecha las redes sociales<\/strong><\/h3>\n

    Las redes sociales son una forma maravillosa de impulsar la publicidad, ya sea que elija hacerlo de forma org\u00e1nica o mediante anuncios pagados. LinkedIn y Facebook son las dos plataformas m\u00e1s dominantes para utilizar anuncios exitosos. Trabaja con una o dos plataformas de tu elecci\u00f3n donde te sientas m\u00e1s c\u00f3modo. Comparte historias de \u00e9xito con tu comunidad, participa a trav\u00e9s de comentarios, utiliza infograf\u00edas y haz preguntas que puedan ayudarte a atraer m\u00e1s inter\u00e9s hacia tu marca.<\/p>\n<\/li>\n

  4. \n

    Aprovecha el poder del marketing por correo electr\u00f3nico<\/strong><\/h3>\n

    El marketing por correo electr\u00f3nico es una forma eficaz de conectarse con nuevos visitantes de su sitio web mientras mantiene la relaci\u00f3n con los existentes. Todo lo que necesitas hacer es pensar y ser creativo en la forma de redactar el correo. Anime a los nuevos visitantes a suscribirse a sus boletines informativos por correo electr\u00f3nico ofreci\u00e9ndoles incentivos como cupones o descuentos por suscribirse. De esta manera, puede crear y nutrir un grupo de visitantes y, en \u00faltima instancia, convertirlos en sus clientes leales.<\/p>\n<\/li>\n

  5. \n

    Publica contenido excelente<\/strong><\/h3>\n

    Los motores de b\u00fasqueda, como Google, priorizan el contenido de alta calidad que garantiza una excelente experiencia de usuario al proporcionar lo que el usuario busca. Un buen contenido nunca es demasiado complejo de entender. En cambio, educa al usuario en un lenguaje sencillo y libre de jerga sofisticada. Adem\u00e1s, un excelente contenido es una prueba visible de su autoridad y credibilidad en el \u00e1rea de especializaci\u00f3n que profesa.<\/p>\n<\/li>\n<\/ol>\n

    Hay muchas formas de impulsar la publicidad para una peque\u00f1a empresa y estas son s\u00f3lo cinco de ellas. Para obtener m\u00e1s orientaci\u00f3n sobre c\u00f3mo hacer crecer su propio negocio,\u00a0contacto<\/a>\u00a0el\u00a0Colaboraci\u00f3n de desarrollo econ\u00f3mico<\/a> \u00a1hoy!<\/p>","protected":false},"excerpt":{"rendered":"

    Hay algunas cosas que los due\u00f1os de negocios deben hacer que no son negociables y eso incluye la publicidad. La publicidad de todo tipo es la forma m\u00e1s sencilla de atraer m\u00e1s clientes, especialmente si est\u00e1 dise\u00f1ada y organizada de forma eficaz. Atraer consumidores puede ser una lucha para cualquier nuevo emprendedor, especialmente si su negocio es nuevo.
    Leer m\u00e1s<\/a><\/p>","protected":false},"author":180,"featured_media":5814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[1142],"tags":[1232,1234,1233],"class_list":["post-5810","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-boost-advertising-for-small-businesses","tag-small-business-advertising","tag-ways-to-boost-advertising-for-small-businesses"],"translation":{"provider":"WPGlobus","version":"3.0.1","language":"es","enabled_languages":["en","es"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false}}},"acf":[],"yoast_head":"\n5 Ways to Boost Advertising for Small Businesses -EDC, Ventura County, CA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/edcollaborative.com\/es\/blog\/advertising-for-small-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Ways to Boost Advertising for Small Businesses - Economic Development Collaborative\" \/>\n<meta property=\"og:url\" content=\"https:\/\/edcollaborative.com\/es\/blog\/advertising-for-small-businesses\/\" \/>\n<meta property=\"og:site_name\" content=\"Economic Development Collaborative\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/EDCollaborative\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-28T16:00:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-25T05:34:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tamera Fall\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EDCollaborative\" \/>\n<meta name=\"twitter:site\" content=\"@EDCollaborative\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tamera Fall\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/\",\"url\":\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/\",\"name\":\"5 Ways to Boost Advertising for Small Businesses -EDC, Ventura County, CA\",\"isPartOf\":{\"@id\":\"https:\/\/edcollaborative.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg\",\"datePublished\":\"2021-09-28T16:00:33+00:00\",\"dateModified\":\"2025-07-25T05:34:52+00:00\",\"author\":{\"@id\":\"https:\/\/edcollaborative.com\/#\/schema\/person\/f5215169c2419eba5926c3fb11f5e8a0\"},\"description\":\"There are many ways to boost advertising for a small business, however, the right tactics are very important. Take a look at these tips from your\u00a0business consultant in Ventura County, CA.\",\"breadcrumb\":{\"@id\":\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#primaryimage\",\"url\":\"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg\",\"contentUrl\":\"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg\",\"width\":800,\"height\":533,\"caption\":\"Advertisement for Small Businesses\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/edcollaborative.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 Ways to Boost Advertising for Small Businesses\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/edcollaborative.com\/#website\",\"url\":\"https:\/\/edcollaborative.com\/\",\"name\":\"Economic Development Collaborative\",\"description\":\"Your SUPER-powered WP Engine Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/edcollaborative.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/edcollaborative.com\/#\/schema\/person\/f5215169c2419eba5926c3fb11f5e8a0\",\"name\":\"Tamera Fall\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/edcollaborative.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/26eafc80c8b0f65d22b84a7ec400943944ed510bc1200e4fa08a43691b715d21?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/26eafc80c8b0f65d22b84a7ec400943944ed510bc1200e4fa08a43691b715d21?s=96&d=mm&r=g\",\"caption\":\"Tamera Fall\"},\"url\":\"https:\/\/edcollaborative.com\/es\/blog\/author\/tfall\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cinco formas de impulsar la publicidad para peque\u00f1as empresas -EDC, Condado de Ventura, CA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/edcollaborative.com\/es\/blog\/advertising-for-small-businesses\/","og_locale":"es_ES","og_type":"article","og_title":"5 Ways to Boost Advertising for Small Businesses - Economic Development Collaborative","og_url":"https:\/\/edcollaborative.com\/es\/blog\/advertising-for-small-businesses\/","og_site_name":"Economic Development Collaborative","article_publisher":"https:\/\/www.facebook.com\/EDCollaborative","article_published_time":"2021-09-28T16:00:33+00:00","article_modified_time":"2025-07-25T05:34:52+00:00","og_image":[{"width":800,"height":533,"url":"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg","type":"image\/jpeg"}],"author":"Tamera Fall","twitter_card":"summary_large_image","twitter_creator":"@EDCollaborative","twitter_site":"@EDCollaborative","twitter_misc":{"Escrito por":"Tamera Fall","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/","url":"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/","name":"Cinco formas de impulsar la publicidad para peque\u00f1as empresas -EDC, Condado de Ventura, CA","isPartOf":{"@id":"https:\/\/edcollaborative.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#primaryimage"},"image":{"@id":"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#primaryimage"},"thumbnailUrl":"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg","datePublished":"2021-09-28T16:00:33+00:00","dateModified":"2025-07-25T05:34:52+00:00","author":{"@id":"https:\/\/edcollaborative.com\/#\/schema\/person\/f5215169c2419eba5926c3fb11f5e8a0"},"description":"Hay muchas formas de potenciar la publicidad para una peque\u00f1a empresa; sin embargo, las t\u00e1cticas adecuadas son muy importantes. Eche un vistazo a estos consejos de su asesor comercial en el condado de Ventura, CA.","breadcrumb":{"@id":"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#primaryimage","url":"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg","contentUrl":"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg","width":800,"height":533,"caption":"Advertisement for Small Businesses"},{"@type":"BreadcrumbList","@id":"https:\/\/edcollaborative.com\/blog\/advertising-for-small-businesses\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/edcollaborative.com\/"},{"@type":"ListItem","position":2,"name":"5 Ways to Boost Advertising for Small Businesses"}]},{"@type":"WebSite","@id":"https:\/\/edcollaborative.com\/#website","url":"https:\/\/edcollaborative.com\/","name":"Colaboraci\u00f3n de desarrollo econ\u00f3mico","description":"Su blog de motor WP SUPERpoderoso","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/edcollaborative.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/edcollaborative.com\/#\/schema\/person\/f5215169c2419eba5926c3fb11f5e8a0","name":"Cascada de Tamera","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/edcollaborative.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/26eafc80c8b0f65d22b84a7ec400943944ed510bc1200e4fa08a43691b715d21?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/26eafc80c8b0f65d22b84a7ec400943944ed510bc1200e4fa08a43691b715d21?s=96&d=mm&r=g","caption":"Tamera Fall"},"url":"https:\/\/edcollaborative.com\/es\/blog\/author\/tfall\/"}]}},"uagb_featured_image_src":{"full":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business-.jpg",800,533,false],"thumbnail":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--150x150.jpg",150,150,true],"medium":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--300x199.jpg",300,199,true],"medium_large":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--768x511.jpg",768,511,true],"large":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--1024x682.jpg",1024,682,true],"1536x1536":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--1536x1023.jpg",1536,1023,true],"2048x2048":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--2048x1364.jpg",2048,1364,true],"trp-custom-language-flag":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--18x12.jpg",18,12,true],"portfolio_tn":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--640x400.jpg",640,400,true],"portfolio_classic":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--800x380.jpg",800,380,true],"portfolio_squared":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--768x768.jpg",768,768,true],"portfolio_landscape":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--768x384.jpg",768,384,true],"portfolio_portrait":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--384x768.jpg",384,768,true],"staff_tn":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--570x570.jpg",570,570,true],"blog_tn":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--1200x565.jpg",1200,565,true],"blog_tn_alt":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--553x400.jpg",553,400,true],"gform-image-choice-sm":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--300x300.jpg",300,300,true],"gform-image-choice-md":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--400x400.jpg",400,400,true],"gform-image-choice-lg":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--600x600.jpg",600,600,true],"web-stories-poster-portrait":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--640x853.jpg",640,853,true],"web-stories-publisher-logo":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--96x96.jpg",96,96,true],"web-stories-thumbnail":["https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/07\/laptop-home-inventory-marketing-business--150x100.jpg",150,100,true]},"uagb_author_info":{"display_name":"Tamera Fall","author_link":"https:\/\/edcollaborative.com\/es\/blog\/author\/tfall\/"},"uagb_comment_info":0,"uagb_excerpt":"There are some things that business owners must do that are non-negotiable, and that includes advertising. Advertising of all kinds is the simplest way to attract more customers, especially if they are designed and organized effectively. Drawing in consumers can be a struggle for any new entrepreneur \u2013 especially if your business is brand new.Read…","_links":{"self":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts\/5810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/users\/180"}],"replies":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/comments?post=5810"}],"version-history":[{"count":0,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts\/5810\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/media\/5814"}],"wp:attachment":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/media?parent=5810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/categories?post=5810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/tags?post=5810"}],"curies":[{"name":"gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}