
{"id":5650,"date":"2020-06-18T09:00:30","date_gmt":"2020-06-18T16:00:30","guid":{"rendered":"http:\/\/edcollaborative.com\/?p=5650"},"modified":"2025-07-25T03:32:17","modified_gmt":"2025-07-25T10:32:17","slug":"marketing-help-for-small-businesses-managing-covid-19","status":"publish","type":"post","link":"https:\/\/edcollaborative.com\/es\/blog\/marketing-help-for-small-businesses-managing-covid-19\/","title":{"rendered":"Ayuda de marketing para peque\u00f1as empresas que gestionan el COVID-19"},"content":{"rendered":"<p>Es seguro decir que todo el mundo se ha visto afectado por la pandemia de COVID-19. Las peque\u00f1as empresas, en particular, se han visto muy afectadas y pueden sentirse particularmente vulnerables en este momento. Ya sea que su negocio todav\u00eda est\u00e9 cerrado temporalmente o sea una tienda en l\u00ednea con un aumento inesperado de pedidos, estamos aqu\u00ed para ayudarlo a identificar el siguiente paso que debe dar su negocio. Echa un vistazo a estos consejos de tu\u00a0<a href=\"https:\/\/edcollaborative.com\/es\/\"><strong>consultor de negocios en el condado de Ventura, CA<\/strong><\/a><strong>.<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Qu\u00e9 pueden hacer las empresas durante el COVID-19<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Mantente conectado<\/strong><\/p>\n<p>En primer lugar, comun\u00edquese con frecuencia. Mant\u00e9ngase en contacto con otros empresarios, sus empleados y su audiencia. Estamos todos juntos en esto, as\u00ed que reserve algo de tiempo para comprobar c\u00f3mo les va a todos. Es especialmente importante mantener a sus clientes y clientes potenciales actualizados sobre c\u00f3mo est\u00e1 operando su negocio y si habr\u00e1 retrasos.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Pensar fuera de la caja<\/strong><\/p>\n<p>Ser ingenioso durante este tiempo ser\u00e1 diferente para cada negocio. Si las personas no pueden acudir a su empresa en persona, piense en formas creativas de llevarles su negocio. Ya sea que cree un nuevo producto, ofrezca entrega o cree una serie de clases en l\u00ednea, todav\u00eda hay muchas maneras de llevar su negocio al mundo.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Perfecciona el marketing digital<\/strong><\/p>\n<p>Ahora es un buen momento para revisar la presencia en l\u00ednea de su empresa. \u00bfEst\u00e1 su sitio web a la altura? \u00bfQu\u00e9 tal crear nuevas p\u00e1ginas de destino o contenido compatible con SEO? \u00bfPublicas regularmente en las redes sociales? Revisa tu estrategia de marketing digital y trabaja para mejorarla a lo largo de este tiempo.<\/p>\n<p>&nbsp;<\/p>\n<p>Estos consejos pueden ayudar a su empresa durante el COVID-19. Para obtener m\u00e1s orientaci\u00f3n sobre c\u00f3mo respaldar su negocio durante este tiempo,\u00a0<a href=\"https:\/\/edcollaborative.com\/es\/contact-edc-vc\/\">contacto<\/a>\u00a0el\u00a0<a href=\"https:\/\/edcollaborative.com\/es\/\">Colaboraci\u00f3n de desarrollo econ\u00f3mico<\/a>. Convenientemente ubicados en Camarillo, California, estamos aqu\u00ed para ayudarlo.<\/p>","protected":false},"excerpt":{"rendered":"<p>Es seguro decir que todo el mundo se ha visto afectado por la pandemia de COVID-19. Las peque\u00f1as empresas, en particular, se han visto muy afectadas y pueden sentirse particularmente vulnerables en este momento. Ya sea que su negocio todav\u00eda est\u00e9 cerrado temporalmente o sea una tienda en l\u00ednea con un aumento inesperado de pedidos, estamos aqu\u00ed para ayudarlo a identificar el<br \/><a href=\"https:\/\/edcollaborative.com\/es\/blog\/marketing-help-for-small-businesses-managing-covid-19\/\" class=\"more\">Leer m\u00e1s<\/a><\/p>","protected":false},"author":180,"featured_media":5654,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[52],"tags":[1222],"class_list":["post-5650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive","tag-marketing-help-for-small-businesses-managing-covid-19"],"translation":{"provider":"WPGlobus","version":"3.0.1","language":"es","enabled_languages":["en","es"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false}}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing Help for Small Businesses Managing COVID-19<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/edcollaborative.com\/es\/blog\/marketing-help-for-small-businesses-managing-covid-19\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Help for Small Businesses Managing COVID-19 - Economic Development Collaborative\" \/>\n<meta property=\"og:url\" content=\"https:\/\/edcollaborative.com\/es\/blog\/marketing-help-for-small-businesses-managing-covid-19\/\" \/>\n<meta property=\"og:site_name\" content=\"Economic Development Collaborative\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/EDCollaborative\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-18T16:00:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-25T10:32:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/05\/marketing-strategy-agency-market-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tamera Fall\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EDCollaborative\" \/>\n<meta name=\"twitter:site\" content=\"@EDCollaborative\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tamera Fall\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/edcollaborative.com\/blog\/marketing-help-for-small-businesses-managing-covid-19\/\",\"url\":\"https:\/\/edcollaborative.com\/blog\/marketing-help-for-small-businesses-managing-covid-19\/\",\"name\":\"Marketing Help for Small Businesses Managing COVID-19\",\"isPartOf\":{\"@id\":\"https:\/\/edcollaborative.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/edcollaborative.com\/blog\/marketing-help-for-small-businesses-managing-covid-19\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/edcollaborative.com\/blog\/marketing-help-for-small-businesses-managing-covid-19\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/edcollaborative.com\/wp-content\/uploads\/2020\/05\/marketing-strategy-agency-market-.jpg\",\"datePublished\":\"2020-06-18T16:00:30+00:00\",\"dateModified\":\"2025-07-25T10:32:17+00:00\",\"author\":{\"@id\":\"https:\/\/edcollaborative.com\/#\/schema\/person\/f5215169c2419eba5926c3fb11f5e8a0\"},\"description\":\"As a small business owner, be sure to focus on digital marketing and stay in contact with customers. 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Fall","author_link":"https:\/\/edcollaborative.com\/es\/blog\/author\/tfall\/"},"uagb_comment_info":0,"uagb_excerpt":"It\u2019s safe to say that everyone has been affected by the COVID-19 pandemic. Small businesses, in particular, have been hit hard and may be feeling particularly vulnerable right now. Whether your business is still temporarily closed or you\u2019re an online store with an unexpected surge of orders, we are here to help you identify theRead&hellip;","_links":{"self":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts\/5650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/users\/180"}],"replies":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/comments?post=5650"}],"version-history":[{"count":0,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts\/5650\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/media\/5654"}],"wp:attachment":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/media?parent=5650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/categories?post=5650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/tags?post=5650"}],"curies":[{"name":"gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}