{"id":4605,"date":"2019-09-12T09:00:21","date_gmt":"2019-09-12T16:00:21","guid":{"rendered":"http:\/\/edcollaborative.com\/?p=4499"},"modified":"2025-07-25T02:08:49","modified_gmt":"2025-07-25T09:08:49","slug":"how-to-create-a-new-brand-image-from-scratch","status":"publish","type":"post","link":"https:\/\/edcollaborative.com\/es\/blog\/how-to-create-a-new-brand-image-from-scratch\/","title":{"rendered":"C\u00f3mo crear una nueva imagen de marca desde cero"},"content":{"rendered":"<h2><strong>Construyendo la marca de su negocio<\/strong><\/h2>\n<p>Una marca es incre\u00edblemente importante para una empresa. Cuando piensas en Nike, Apple, Toyota, Starbucks o Target, puedes imaginarte su logotipo o eslogan. Implementado a trav\u00e9s de su publicidad, publicaciones, productos, tiendas, letreros y m\u00e1s, desarrollan una <strong>imagen de marca fuerte<\/strong> que todos conocen y recuerdan. Ya sea que est\u00e9 creando su primer negocio o el quinto, es vital que cree una imagen de marca atractiva, informativa y memorable. Aqu\u00ed tienes algunos consejos de tu experto. <a href=\"https:\/\/edcollaborative.com\/es\/\"><strong>consultor de negocios en el condado de Ventura, CA<\/strong><\/a> para ayudarle a comenzar.<\/p>\n<ul>\n<li><strong>Reunir datos<\/strong><\/li>\n<\/ul>\n<p>Realice una investigaci\u00f3n de mercado antes de comenzar a crear. Piense en su p\u00fablico objetivo, lo que leen, lo que les gusta y c\u00f3mo hacer que su marca les resulte atractiva. Por ejemplo, si su audiencia tiene principalmente m\u00e1s de 50 a\u00f1os, deber\u00e1 evitar la jerga y los coloquialismos locales.<\/p>\n<ul>\n<li><strong>Establece la voz de tu marca<\/strong><\/li>\n<\/ul>\n<p>La voz de su marca se transmite durante cada interacci\u00f3n que tiene con el cliente. Generalmente, esto estar\u00e1 representado a trav\u00e9s de su blog, sitio web, publicaciones en las redes sociales y equipo de atenci\u00f3n al cliente.<\/p>\n<ul>\n<li><strong>crear un logotipo<\/strong><\/li>\n<\/ul>\n<p>Un logotipo debe transmitir su empresa a trav\u00e9s de sus im\u00e1genes y colores. El color por s\u00ed solo puede tener un impacto significativo en la forma en que las personas ven y responden a su marca en l\u00ednea. Recuerde considerar su p\u00fablico objetivo y sus preferencias.<\/p>\n<p>Aseg\u00farese de incluir im\u00e1genes y colores de su marca en todo su marketing, dise\u00f1os, uniformes y m\u00e1s. Una voz coherente ayuda a desarrollar una voz memorable.<\/p>\n<p>Aprovecha tu imagen de marca para hacer crecer tu negocio. Para obtener m\u00e1s orientaci\u00f3n sobre c\u00f3mo hacer crecer su propio negocio,\u00a0<a href=\"https:\/\/edcollaborative.com\/es\/contact-edc-vc\/\">contacto<\/a>\u00a0el\u00a0<a href=\"https:\/\/edcollaborative.com\/es\/\">Colaboraci\u00f3n de desarrollo econ\u00f3mico<\/a>. Convenientemente ubicados en Camarillo, California, estamos aqu\u00ed para ayudarlo.<\/p>","protected":false},"excerpt":{"rendered":"<p>Construyendo la marca de su empresa Una marca es incre\u00edblemente importante para una empresa. Cuando piensas en Nike, Apple, Toyota, Starbucks o Target, puedes imaginarte su logotipo o eslogan. Implementados a trav\u00e9s de su publicidad, publicaciones, productos, tiendas, carteles y m\u00e1s, desarrollan una imagen de marca s\u00f3lida que todos conocen y recuerdan. Ya sea que est\u00e9s creando tu primera<br \/><a href=\"https:\/\/edcollaborative.com\/es\/blog\/how-to-create-a-new-brand-image-from-scratch\/\" class=\"more\">Leer m\u00e1s<\/a><\/p>","protected":false},"author":180,"featured_media":4609,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[52,1142],"tags":[1161],"class_list":["post-4605","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive","category-business","tag-how-to-create-a-new-brand-image-from-scratch"],"translation":{"provider":"WPGlobus","version":"3.0.1","language":"es","enabled_languages":["en","es"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false}}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - 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Fall","author_link":"https:\/\/edcollaborative.com\/es\/blog\/author\/tfall\/"},"uagb_comment_info":0,"uagb_excerpt":"Building Your Business\u2019s Brand A brand is incredibly important for a business. When you think of Nike, Apple, Toyota, Starbucks or Target, you may envision their logo or slogan. Implemented through their advertising, publications, products, stores, signage and more, they develop a strong brand image that everyone knows and remembers. Whether you\u2019re creating your firstRead&hellip;","_links":{"self":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts\/4605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/users\/180"}],"replies":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/comments?post=4605"}],"version-history":[{"count":0,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/posts\/4605\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/media\/4609"}],"wp:attachment":[{"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/media?parent=4605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/categories?post=4605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/edcollaborative.com\/es\/wp-json\/wp\/v2\/tags?post=4605"}],"curies":[{"name":"gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}